Archive for the ‘ mobile internet ’ Category

Twipe takes over the Mobile Apps division of MobileWeb

New startup focuses on the growing market of mobile publishing

MobileWeb, provider of SMS solutions and mobile applications, moves its mobile apps division into a new entity, Twipe. Since its start in 2001, MobileWeb offers solutions for SMS connectivity and mobile payments. Gradually the company started the development of mobile sites and applications for smartphones and tablets. MobileWeb’s portfolio contains apps for De Standaard on iPad, the iPhone app of Studio Brussel and 2deScherm on Android of SBS Belgium. As the app business grows fast, it requires a specific approach. .

Twipe, a combination of Touch & Swipe, specializes in mobile applications for newspapers, magazine publishers and tv-broadcasters. “With Twipe we want to offer flexible mobile publishing solutions for big media groups to bring their newspapers, magazines and media content on iPad, iPhone and Android devices. Our mobile publishing platform allows us to create in a short period of time, a unique and efficient solution in line with the customer’s needs“ says, Danny Lein, Managing Director Twipe.

Twipe can already look back on an extensive set of reference cases. Recent developments include Humo, De Standaard HD, 2deScherm (SBS) and NRC Handelsblad on iPad and iPhone.

The SMS services and mobile payments continue operate under the MobileWeb brand.

Logo Twipe

About Twipe
Twipe (http://www.twipemobile.com) Twipe is a division of the E-ZONE group (http://www.e-zone.net). E-ZONE was founded in 1999 and drives interactive businesses. Twipe focuses on mobile publishing and creates innovative custom applications for media groups.

For more info contact info@twipemobile.com or info@mobileweb.be

#5 Mobile Key Insights for Publishers

5 Key Insights for Publishers

#1 Existing Tablet Trends Continue …
#2 Android is losing Developer Support (case Financial Times)
#3 30% of tablet usage is in front of TV
#4 Users are willing to pay for unique information (case The Times)
#5 Soon happening: Social Guide next to TV Rankings (case Turntable.fm)

MobileWeb creates mobile site for Gentse Feesten

Tomorrow the biggest open-air event of Europe will kick-off in the beautiful city of Ghent. ‘De Gentse Feesten’ are a 10 day public festival with around 4.000 activities spread over more than 350 locations in the historical city center. MobileWeb created the mobile site http://m.gentsefeesten.be. Smarthphone users can check the agenda in a mobile phone optimised format and keep track of the latest updates and changes.

The weather is a key element for the success of the event. The city hall follows the weather forecasts and keeps the organisation informed of bad weather via SMS. MobileWeb was again the preferred partner and was in charge of the message forwarding.


Mobile Web Users in Western Europe to Double by 2015

Around 58 million Europeans will surf the internet with a smartphone this year and this will double by the year 2015. This is the result of a new report by eMarketer.

Improved browsers, better applications and availability of fast mobile connections are the reasons for this fast growth.

eMarketer analyst Noah Elkin concludes this means “enhanced opportunities for marketers to engage customers at every stage of the purchase process, from building awareness all the way through to after-sales service and customer relationship management,”

iPad app ‘Second Screen-Come Dine With Me’ (Tweede Scherm – Komen Eten) on nr 1 in the Belgian Appstore.

On its release day yesterday, 7th March, the iPad app reached already the first place in the Belgian Appstore.

The app is free available for download. As such, a lot of users were curious to do so.
In addition, the app received a lot of positive comments which resulted in an excellent score of 4.5/5.

Yesterday was also the first real test case, since the new season of ‘Komen Eten’ headed off. Some press comments can be read below.

Note: we are also pleased to see that the paid iPad app ‘DeStandaard’ is a real ‘top 10 – stayer’. Thanks to all the readers!

De Standaard (8 maart 2011)

De Morgen (7 maart 2011)

Tablets & Media: Beyond the Hype

We were present at Medianet Vlaanderen’s seminar Tablets & Media (24/2/2011)

During this event we shared 6 key insights based on our experiences:

#1 Tablets are Much Bigger than you Think

#2 What’s More, it’s Huge in the Enterprise as well

#3 For the Consumer it’s all about Consuming Media

#4 Monetization is More than Paid Downloads

#5 It’s not about HTML5 or Native Apps, but about User Experience

#6 The Rise of Second Screen Apps

Nokia adopts Windows Phone – a threat for the iPhone or Android based smartphones?

Today Nokia and Microsoft have announced a broad partnership. This partnership might have a huge impact on the future development of the smartphone (like the iPhone or Android phones) and tablet markets. It will probably also provide a new point of leverage for mobile operators.

The highlights of this cooperation:

  • Nokia adopts Windows Phone as its principal smartphone platform
  • Bing powers Nokia’s search services
  • Nokia Maps will be the core of Microsoft’s mapping services

The announcement might be good news for many operators, as Nokia and Microsoft will leverage the operator relationships of Nokia to offer integrated mobile billing solutions.

Will this cooperation change the rules of the smartphone market? Will Apple, with its iPhone and iPad, or Google, with its Android platform, change their strategy? It is clear that if both companies put their best competences and assets together, the game of smartphone distribution might change. Nokia has access to the major mobile operators and phone distributors. The new Windows Phone platform receives many favorable reviews (mainly in the US).

The future will tell us whether this new giant will change the smartphone market development. One thing seems clear: the prospects for Windows Phone App developers are much more positive than one year ago.

Android shows strong growth and has more than 50% market share in the US

Devices running Google’s Android mobile operating system encompassed more than half of all U.S. smartphone sales in the fourth quarter of 2010 according to market research firm NPD Group. Android increased its U.S. market share lead to 53 percent as 2010 closed, up 9 percentage points over Q3–Apple’s iOS slipped 4 percentage points to account for 19 percent of sales, tied with Research In Motion’s  BlackBerry (down 2 percentage points). NPD notes that Microsoft’s legacy Windows Mobile OS dropped 3 points to 4 percent of the U.S. market, while its new Windows Phone 7 debuted at 2 percent, deadlocked with Palm’s webOS. The firm adds that Windows Phone 7 claimed a smaller market share at launch than either Android or webOS during their respective debuts.

Apple’s iPhone 4 was the best-selling mobile phone in the U.S. during the fourth quarter, followed in descending order by Motorola’s Droid X, HTC’s Evo 4G, the iPhone 3GS and Motorola’s Droid 2. For the first time ever, NPD’s quarterly Top Five sales chart did not include a feature phone device.

Android is now the top-selling smartphone OS worldwide as well–Android unit shipments surpassed Symbian device shipments for the first time in the fourth quarter according to data issued technology analysis firm Canalys. Android shipments topped 33.3 million in Q4, translating to a 32.9 percent share of the global smartphone market, Canalys reports; a year earlier, Android shipments represented just 8.7 percent of the worldwide market, a 615.1 percent leap. Symbian shipments grew from 23.9 million in Q4 2009 to 31.0 million in the most recent quarter–however, its worldwide market share plummeted from 44.4 percent to 30.6 percent during that time.

iPhone shipments increased from 8.7 million in Q4 2009 to 16.2 million a year later–its smartphone market share slipped from 16.3 percent to 16.0 percent. BlackBerry fell from 20.0 percent market share to 14.4 percent as device shipments increased from 10.7 million to 14.6 million–Windows Phone also stumbled, w market share falling from 7.2 percent to 3.1 percent as smartphone shipments decreased from 3.9 million in Q4 2009 to 3.1 million a year later. Total worldwide smartphone shipments surpassed 101.2 million in the fourth quarter, up 89 percent year-over-year.

Source: FierceMobileContent

SBS Belgium and MobileWeb launching the ‘Tweede Scherm’ application for VT4 and VijfTV in March


Yesterday during the presentation of the new TV season of VT4 and VijfTV, SBS Belgium showcased the ‘Tweede Scherm’ app. The application will be launched in the App store as from March. This goes together with the start of a new  ‘Komen Eten’ season on VT4.

SBS Belgium and MobileWeb have developed “Tweede Scherm” which offers viewers a second screen experience while watching television. This ‘Tweede Scherm’ is built around four principles. First, it gives the viewer additional background information on the programs. Secondly, they can participate. For example, they can rate the other candidates of Komen Eten with regards to food and atmosphere. Also interaction gets a big focus in the Tweede Scherm app. People can comment and chat with each other on what they see, feel and hear. And, the twitter and facebook conversations about the format can also be followed easily. Last parameter is a naturally integrated approach of advertising, contests and sponsorships.

Tweede Scherm will function both for VT4 as Vijf TV.
As from March available in the App Store!



Het Nieuwsblad and L’Avenir iPad apps live in the AppStore

Het Nieuwsblad and L’Avenir are available since Wednesday December 21st in the iTunes AppStore. Both apps have been developed by the mobile publishing team of MobileWeb. The apps are free for a number of weeks, thanks to ING.

Multiple regional editions and unique Flipboard type webmagazine

Both apps allow to read the daily newspaper swiftly on the iPad. On top they have many unique and innovative features:

  • Multiple regional editions are available (16 for Het Nieuwsblad, 9 for L’avenir)
  • A new-style webmagazine, inspired on the successful Flipboard interface, offers most recent news across a variety of categories
  • Subscribers have easy access to their newspaper (Het Nieuwsblad)
  • For L’avenir, users can buy prepaid packs easily through iTunes at discounted prices
  • Breaking news is available with a single click

Download here the iPad application of Het Nieuwsblad
Download here the iPad application of L’avenir

Discover the unique features in these short videos

Screenshot of the iPad app of Het Nieuwsblad:

Het Nieuwsblad iPad app

Screenshot of the iPad app of L’avenir:

L'avenir iPad app