Belgacom buys SMS parking company Mobile-for

Belgacom is taking over Mobile-for, the company specialized in mobile payments for parking services. Mobile-for offers SMS payment solutions in 7 Belgian cities, allowing people to pay for their parking spot with a simple SMS message. The company was established in June 2006 by parking exploiter Apcoa Belgium and the Estonian NOW! Innovations. A few months later, it teamed up with Proximus to offer SMS parking in Antwerp. Today, 30% of parking places in Antwerp are paid by SMS. Other cities followed Hasselt, Tienen, Lokeren, Wetteren, Turnhout, Diest and soon also Bruges. In december, Mobile-for hopes to activate the SMS parking system also in other locations in Brussels and Wallonia. Mobile-for will become a separate entity within the Belgacom group. The take-over won’t affect the existing Mobile-for customers, communicated Belgacom. A price for the acquisition wasn’t announced.

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