Blyk comes to Belgium in January

In July, we reported about Blyk’s intention to come to Belgium.  The new mobile network, targeted at teenagers between 16 and 24 years, has now announced that it will launch on the Belgian market in January 2009.   The Netherlands will follow in February or March.

Blyk uses a new business model, offering free sms and call credits in exchange for mobile advertising messages.  The advertisements are adapted to the profile of the user, which he or she defines when registering for the service.    This way, you receive, for example, an ad for the new cd of your favorite artist or for a new energy drink.

Blyk will be a mobile virtual network operator (MVNO) using the Mobistar network.

UPDATE: As you can read in the comment below, Blyk informs us that the January launch date is NOT correct.


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  • Comments (1)
    • Ann Sarimo
    • December 12th, 2008

    Thanks for your interest in Blyk but unfortunately there is misinformation floating around about Blyk’s launch date in Belgium. Yes, we did announce that we are coming to Belgium. No, we’ve not announced that we’d be launching in January.
    We’ve only stated that we’re coming to the market in 2009. The rest of your facts however are generally correct. Our first expansion country is the Netherlands in the early part of 2009.

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