Use of iPhone apps – some figures

Some interesting facts & figures from JournalduNet (Aug. 2009):

An iPhone user downloads on average 10 mobile apps per month. An iPod Touch user almost double.

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Most users find their apps “by coincidence”.  Searching a specific app, usually because of word of mouth, only comes second place.

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iPhone users are more willing to pay for their apps than Android users.

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An iPhone user spends on average 9,49 USD per month on apps.

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Almost 6 out of 10 iPhone users downloads between 1 and 3 paying apps per month.  5%  buys more than 20.

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Half of the users spends less than 5 USD per month on apps. One out of 4 pays between 6 and 10 USD. 

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