Archive for July, 2011

MobileWeb develops New Mobile site De Standaard

Today De Standaard released a new version of its mobile website. m.standaard.be remains the fastest and easiest way to check the latest news updates on the road via your mobile phone. MobileWeb has developed the mobile site and continues to expand its mobile publishing platform.

The new version is an answer on the growing number of smartphones on the Belgian market, the improved performance of mobile devices and availability of faster wireless connections. The service comes free of charge and offers the same content as the full web version of De Standaard Online. An enhanced interface design for faster access on all mobile phones and a search function, makes it easy to browse through the different topics. The extra focus on weather forecasts and real-time traffic info, makes the site an indispensable tool for everyone who wants to stay informed at all times.

With more vivid images and social media integration, so users can easily share articles on their Facebook & Twitter accounts, the site evolves to a closer version of the full web site not giving in on speed and readability on small screen devices.

Go to m.standaard.be via the browser of your mobile phone and experience the news as you are used to. Anywhere, anytime.

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#5 Mobile Key Insights for Publishers

5 Key Insights for Publishers

#1 Existing Tablet Trends Continue …
#2 Android is losing Developer Support (case Financial Times)
#3 30% of tablet usage is in front of TV
#4 Users are willing to pay for unique information (case The Times)
#5 Soon happening: Social Guide next to TV Rankings (case Turntable.fm)

MobileWeb creates mobile site for Gentse Feesten

Tomorrow the biggest open-air event of Europe will kick-off in the beautiful city of Ghent. ‘De Gentse Feesten’ are a 10 day public festival with around 4.000 activities spread over more than 350 locations in the historical city center. MobileWeb created the mobile site http://m.gentsefeesten.be. Smarthphone users can check the agenda in a mobile phone optimised format and keep track of the latest updates and changes.

The weather is a key element for the success of the event. The city hall follows the weather forecasts and keeps the organisation informed of bad weather via SMS. MobileWeb was again the preferred partner and was in charge of the message forwarding.


Games are Most Popular Apps

According to a Nielsen study, games continue to be the most popular app category for mobile devices.  Games are not only the biggest in amount of usage, the figures also state that 93% of those who have downloaded apps in the last 30 days say that they would be willing to pay for games. For news content 76% would be willing to pay. Below the 2 most important graphs.
Here you can read the full details http://blog.nielsen.com/nielsenwire/?p=28273