Archive for the ‘ mobile payment ’ Category

SMS action for Haiti generates 426.672 Euro

In January 2010, MobileWeb and the three mobile operators KPN Group Belgium/BASE, Mobistar and Proximus organised the action SMS 4666 to raise money for the victims of the earthquake in Haiti.  People were offered the possibility to send a SMS message to contribute 1 Euro to the participating humanitarian organisations.   In a period of 1 month, a total of 426.672 euro was raised.

On Thursday April 15th, this amount was donated entirely to the participating organisations:  HAITI LAVI 12-12,  the Belgian Red Cross (Rode Kruis / Croix Rouge) and Doctors Without Frontiers (Artsen zonder Grenzen / Médecins Sans Frontières).

Radio 1212,  the joint initiative of the Flemish radio stations Joe FM, MNM, Q Music, Radio 2 and Studio Brussel has given an important stimulation to the action, generating more than 235.000 SMS messages in only 1 day.

Already 10.000 SMS tickets sold at De Lijn

A week after the launch of the new SMS ticketing service, Flemish transport company De Lijn has already sold 10.000 tickets by SMS.  That’s an average of 1.300 SMS tickets per day.

Buying a SMS ticket can be done by sending the code DL (ticket for 60 minutes) or the code DL120 (ticket for 120 minutes) to the shortcode number 4884.  The confirmation message that is received, can be used as a valid ticket on the bus.  The ticket costs 1,30 euro for 1 hour or 2,10 euro for 2 hours, which is about 28% cheaper than the tickets bought from the bus driver.

Radio 1212 collects 227.258 EUR via SMS donations on 4666

Radio 1212, the joint action of the 5 major Flemish radio stations JoeFM, MNM, Q-Music, Radio2 and Studio Brussel, has marked a historical record in mobile fundraising in Belgium.

On Friday January 22nd 2010, between 8.00 and 20.00hr,  exactly 227.258 SMS have been sent to the shortcode 4666, equaling as many euros for the victims of Haiti.

SMS 4666 is a joint initiative of MobileWeb and the mobile operators KPN Belgium, Mobistar and Proximus. Every SMS of 1 euro is entirely transferred to the not-for-profit associations supporting the victims of Haiti. More info www.sms4666.be.

SMS ticket for the bus available in February

As of the 1st of February 2010, passengers travelling by bus in Flanders will be able to buy their ticket by SMS.  Public transport company De Lijn has worked out a SMS payment system, but unfortunately only with Proximus.  Negociations with Mobistar and Base are being held but not yet finished.

To buy the ticket, you just send a SMS to the shortcode 4884.   If your bus ride lasts 60 minutes or less, you send the code DL at a tariff of 1,30 Euro; for 120 minutes you send DL120 and you pay 2,10 Euro.  The confirmation SMS that is received, counts as your bus ticket.  De Lijn claims the SMS ticket is about 28% cheaper than the ticket bought from the bus driver.

Twitter inventor Dorsey proposes mobile payment system

Twitter inventor Jack Dorsey has proposed his new mobile payment system ‘Square’ at the LeWeb09 event.

Square uses a small device which can be plugged into the headset connection of your iPhone, allowing your mobile device to turn into a credit card reader.  Zip your credit card through the small sweeper and it transmits the encrypted data via WiFi or 3G to the Square systems, where the actual payment takes place.  Via your touch screen you can add your signature.  Afterwards, a confirmation of the payment is received by mail and by SMS.

See it in action here:

Transactions of mobile money rise in Europe

 

Both mobile operators and banks are turning to mobile transactions to foster loyalty and drive revenues, according to a new report from Frost & Sullivan. Ranging from vouchers and bank balance checks to remitttance and top-up payments, mobile money is finally coming to fruition in both the banked and unbanked sector, while near field communication (NFC) promises to be the pot of gold at the end of the rainbow, claims F&S.

The report – Money in Mobile – European Transactions – estimates the mobile money market in Western Europe to grow to 4 to 5 billion Euros by 2013. The research examines both the banked and unbanked sectors and segments mobile money into four areas, namely: non-NFC based m-payments, mobile banking, remittance, and NFC based m-payments.

Continue article here

Can a paid iPhone App contain advertising?

As a result of the recent launch of De Standaard iPhone App, a heavy debate is going on about the fact that this premium News App contains advertising. It raises many interesting issues:

  • to which extent can a paid App contain advertising? Or should advertising only be included in free Apps?
  • what is the correct price of a “no-advertising-please” App? Apparently some users state that they would be willing to pay even more NOT to see any advertising.
  • what type of “sponsoring” is more acceptable/less acceptable: eg mobile coupons with clear advantages versus mobile banners

Please post your points of view on the LinkedIn Web Goes Mobile discussion forum or via Twitter #wgm4.