Posts Tagged ‘ 3GSM ’

Mobile World Congress Barcelona: a first view

All eyes of the mobile industry are directed to Barcelona this week, where the annual Mobile World Congress (formerly 3GSM) is taking place. 
Here are already some interesting news bits:

– Microsoft Corp. unveiled the latest version of its Windows Phone 7 mobile operating system, adding video-games and music features in a bid to stop market share losses to Apple Inc. and Google Inc. Read more

Check here for an overview of some of the newest and most popular handsets on the market from a dozen leading vendors.  Many large players, including Sony Ericsson, Samsung and HTC, have presented at the start of the Congress yesterday new devices.  Surprisingly, Nokia didn’t bring any new toys…

– With Apple and Google stealing most of the limelight the past few months, other mobile manufacturers are gearing up to face the competition. Many are announcing new models of smartphones and marketplaces to compete with the iPhone and the App Store and their likes.
Ericsson announced its eStore mobile application store. 
Meanwhile, an alliance of 24 operators (including China Mobile, Britain’s Vodafone, the U.S.’s AT&T and Verizon Wireless, Spain’s Telefónica, France’s Orange), dubbed the Wholesale Applications Community, are collaborating on an “open platform” that delivers applications to all mobile phone users. 

Keep updated on the Mobile World Congress via their official website, and ofcourse via the MobileWeb blog.

Bruno in Barcelona

This week we’ve been bombarding you with articles about the Mobile World Congress (3GSM) in Barcelona. Bruno Leijnse, journalist at Trends, is reporting live from Barcelona on his blog, so for more interesting articles, check Bruno in Barcelona

Bruno Leijnse

Yahoo! brings social networks together on mobile

Another big announcement at 3GSM Barcelona comes from Yahoo!. They are launching OneConnect, which should become the ultimate mobile link between social networks.

In today’s cyberworld, there are dozens of websites and tools for social networking, IM, and buddylisting: MySpace, LinkedIn, Facebook, MSN Messenger, Yahoo! Mail, AOL,… to name a few. OneConnect checks the online status of your contacts on all these platforms at once and sends the incoming chat requests through to your mobile phone, keeping all the different information within the same window.
The application also uses geolocalisation (by GPS or by GSM signals) to locate the contacts. Their real-life position is then indicated on a map. This way you can be informed if one of your contacts is in your neighborhood.

The application could mean a huge increase in data traffic and therefore big business for Yahoo! and telecoms.

(Source: Datanews)
Yahoo OneConnect

Redford stimulates mobile short films

“Technology doesn’t get traction until artists push their way into it and conjoin with it – the more art lends itself to new technology, it’s going to drive it in new commercial ways.” says Robert Redford yesterday at 3GSM in barcelona. The famous actor/director sees mobile as the ideal platform to distribute short films.
Redford’s independent film-development nonprofit Sundance Institute has already been active in mobile entertainment for a while. At last years 3GSM congress, he already premiered 3 to 5 minutes shorts that were developed exclusively for mobile handsets.

Robert Redford at 3GSM in Barcelona

Another cinema celebrity backed the idea of Mobile Short films. Isabella Rossellini discussed the creative process behind Green Porno, her new series of Sundance-produced mobile shorts exploring the secret lives of the animal kingdom. “I wanted to exploit the mobile opportunity as a new canvas for film – when you use your cell phone, you’re waiting for the bus and bored, and you want to be entertained for a short moment. I had in mind something funny, but to be funny and not silly, it has to have content. Sundance told me ‘This is a new media, you have to make something flashy,’ and ‘flashy’ to me translates as ‘sex.’ So that’s why it’s Green Porno.”

Call for cheaper SMS roaming

Viviane Reding, European Commissioner for Information Society and Media, continues attacking the high roaming tariffs. In 2007, she imposed a decrease in roaming fees for international phone calls. Now she also wants to see prices diminishing for international SMS messages and data transfer. Right now, these prices still vary widely because mobile operators charge each other differently to allow the use of their network. These costs are then charged to the end-user. Reding, talking at the 3GSM conference in Barcelona, urges operators to lower these networks charges. She also stimulated the use of fixed fees for data transfer so the Mobile Internet could get the same boost as the fixed Internet did when flat fees (cable, ADSL) were introduced there.

It didn’t take the operators long to come with a reply. Rob Conway, president of GSM Association, which groups more than 700 operators, said he agreed that the Mobile Internet should be stimulated with a more attractive tariff structure, but opposed regulation of mobile data services, saying it would limit innovation: “We don’t believe retail price regulation is beneficial in this context at all. We would resist through reasoned argument”.

Viviane Reding

Google and Dell working on smartphone?

According to a recent Forbes report, Google and Dell might soon be joining forces to launch a new mobile handset. The smartphone, which would include video, an MP3 player and Internet access, would be based on Google Android platform.

Some sources expect an official announcement on the 3GSM fair in Barcelona, but certain insiders deny such an announcement. To be continued…?

2007 – The Year of the Business Model

Each year in the spring 3GSM, the highlight fair of the GSM sector, takes place in Barcelona. This fair brings together all small and large players of the mobile telephony from everywhere in the world. More than 1.200 exhibitors and 55.000 visitors were present at this year’s edition. What are the big trends and what can we expect in the near future?

Trend 1: 2007 – “The Year of the Business Model”
With this quote by the CEO of T-Mobile during his keynote speech on 3GSM, the tone of the 3GSM congress was set. To compensate the downfall of revenue from speech, new money sources will have to be found. This year we will see many experiments with new business models.
Firstly, there are a lot of expectations from social networking tools and user generated content. All large mobile phone groups would love to repeat success stories as those of MySpace and YouTube on mobile platforms. Photo and video sharing services will also quickly appear on mobile platforms. The Belgian/French Moblr is an interesting initiator.
Another certainty is that large players will want their share of the very promising mobile advertising market. The attention is mostly directed to the upcoming market of mobile paying search systems. During the congress in Barcelona, the largest mobile operators gathered to discuss the creation of a common search robot, competing Yahoo! and Google.

Trend 2: Mobile internet and push-email on the rise
In 2006 the mobile operators all over the world have opened their mobile internet environment a bit to ‘off-portal’ content providers. Belgium saw the launch of the PlazZza platform, which allows content providers to advertise their services. In 2007, the mobile Internet will be in the centre of attention for the large internet players such as Microsoft, Google and Yahoo!. They will extend their offer with products that are complementary to their internet services. The recent acquisition of Tell Me by Microsoft illustrates this.
New this year is that more and more internet players will also market ‘on-device’ portals. The new Yahoo! Go Mobile for example was one of the show-offs in Barcelona. These applications can be downloaded and contain the most important functionalities locally. Data transfer over the still slow mobile networks are mineralized and executed in the background. For the consumer, it’s more user-friendly and the costs for the data transfer are lower. It remains to be seen whether such local applications can be effectively divided and sustained for a large group of users and devices.
Lastly, in 2007-2008 we can expect a larger scale of ‘push-email’ applications, mostly directed to consumers. Such applications allow to send e-mail messages in the background to the mobile phone. In the long term, push email will be an important competitor for SMS.

Interactive mobile TV

Trend 3: Mobile TV stays hot
Mobile TV was still strongly present at the 3GSM congress. Mobile TV today still creates a lot of enthusiasm with hardware and telecom providers. TV broadcast is becoming an important feature in the value proposition of the mobile phone of the future. The small screens now give a fantastic resolution. The mobile operators also keep the faith in this opportunity and continue building their broadband and broadcast capacity. Question is whether the consumer is actually waiting for this and whether he is willing to pay extra for it.

A lot is still about to happen in the further development of tomorrow’s mobile multimedia world.