Posts Tagged ‘ AT&T ’

Less waiting lines for new iPhone 3G S

This past Saturday, Apple and AT&T stores throughout the US opened their doors to sell the new Apple 3G S smartphone, but waiting lines were a lot shorter, compared to last years sales of the iPhone 3G.  Not that it wasn’t a success, the lines were just shorter because many consumers were allowed to pre-order their new iPhone and to have it shipped to them or to come to pick it up at a certain hour.
UPDATE: Apple reports that 1 million iPhones 3G S were sold by Sunday.

While the new iPhone went on sale in 8 international markets this weekend, China – one of the largest mobile subscriber markets in the world – was not among them.   After months of negociating between Apple and China Mobile over the distribution of the iPhone in China, the deal didn’t go through because the Chinese operator refused Apple’s demand of between 20% and 30% of the mobile revenues.  Now, Apple has closed a deal with China Unicom and hopes to introduce the iPhone in China by the end of 2009 or early next year.

Mobistar has announced that the iPhone 3G S will be available in Belgium next Friday, June 26th.

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In other iPhone news: a survey by AdMob reveals that half of all iPhone and iPod Touch users use the mobile web more frequently than they read newspapers.   More than 40% also reports accessing the mobile web more often than browsing the Internet from their computers or listening to the radio.

Some interesting demographic differences between the two Apple devices:
iPhone users are generally older: 31 % of iPhone users are between the ages of 35 and 49, while the same age segment represents just 12% of iPod touch users. By contrast, 69% of iPod touch users are between the ages of 13 and 24, while the same segment makes up only 26% of iPhone users. In total, 74% of iPhone users are over the age of 25, compared to 31% of iPod touch users.
More than 70% of both iPhone and iPod touch users are male, while 46% of iPhone users have children, compared to 28% of iPod touch users.
78% of iPhone users claim an annual household income of at least $25,000, compared to 66% of iPod touch users.

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Cross-promotion on mobile for Blackberry and Madonna

AT&T, RIM (Blackberry) and Live Nation (Management for Madonna) have teamed up together to promote the new Blackberry Bold, as well as Madonna’s upcoming Sticky & Sweet tour DVD.

For a limited time,  only owners of a new BlackBerry Bold smartphone from AT&T have access to stream exclusive Madonna live performances from the Sticky & Sweet tour before they’re available in stores.

blackberry-bold-madonna

Napster Mobile available to more than 13 million AT&T clients

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Last year, Napster teamed up with US mobile provider AT&T to offer a mobile music download service. This service has now been expanded to more than 13 million AT&T mobile subscribers.

Napster Mobile lets music fans use their handsets to search, browse and download music from Napster’s collection of more than 6 million songs.  A full-length song can be downloaded at the cost of $ 1,99, which includes a copy that is automatically delivered to the customer’s PC.

The service is now available on more than 25 AT&T smartphones and handsets, including BlackBerry Bold, AT&T Quickfire, Pantech Matrix and Samsung Propel. The expansion was made possible by less restrictive digital rights management (DRM) requirements from the labels and Napster’s adoption of more flexible technology.