Posts Tagged ‘ intel ’

Google Announces Google TV for Fall 2010 Launch

Google has announced Google TV today, a new offering set to roll out in the fall of this year designed to integrate the television and Web experience.

Google TV is a new experience for television that combines the TV that you already know with the freedom and power of the Internet. With Google Chrome built in, you can access all of your favorite websites and easily move between television and the web. This opens up your TV from a few hundred channels to millions of channels of entertainment across TV and the web. Your television is also no longer confined to showing just video. With the entire Internet in your living room, your TV becomes more than a TV — it can be a photo slideshow viewer, a gaming console, a music player and much more.

Built on Chrome and Android, Google is opening up the Google TV platform to developers to allow them to create new applications. In addition, existing Android applications not requiring phone capabilities will be able to run directly on the Google TV platform.

From a hardware perspective, Google has partnered with Intel, which is providing its Atom processor to power the Google TV offerings. Google TV will initially be offered as a standalone box from Logitech, as well as integrated directly into Sony TVs and Blu-ray players. Google has also partnered with Best Buy for distribution and with DISH Network to provide one-click integration between Google TV and the satellite provider’s DVR offerings.

Google TV has been seen as a significant competitor to Apple’s set-top box known as Apple TV. Apple has long regarded Apple TV as a “hobby”, offering a somewhat limited feature set serving as a hub for music, video, and photo content, as well as access to the company’s iTunes Store.

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Google TV brings more Google at your home

Google is working with Intel, Sony, and other partners to develop Google TV, a service aimed at putting the Internet search giant’s Web offerings in people’s living rooms, the New York Times reported Wednesday.

Google TV will combine the company’s Android mobile operating system and applications with television devices made for the OS, including set-top boxes, the paper says.

The TV technology will run on Intel’s Atom chips and Google will develop a new version of its Chrome browser for the TV project.

The use of Android for TV could put applications and other software developed for the OS on TVs in addition to smartphones, the devices the OS was designed for. The companies working on the project, which also reportedly include Logitech, “envision technology that will make it easy for TV users to navigate Web applications, like the Twitter social network and the Picasa photo site, as it is to change the channel,” the New York Times says.

Google will open the TV platform to Android developers as part of the initiative, with a software developer’s kit.

Several companies have already started using Android in devices made for TVs, including set-top boxes and 2D/3D graphics accelerators, designed around MIPS Technologies’ chip architecture. MIPS and its partners have done the development work on Android to tweak it for use in such devices.

Android was designed to work with Arm processing cores, the most popular cores in smartphones, but some companies have ported Android to other chip processing architectures, including MIPS and Intel’s x86 processing architecture.