Posts Tagged ‘ MobileWeb ’

Discover the HUMO iPad App with its brand new Social TV Companion

Today, HUMO released its long anticipated iPad app. The app was developed on the MobileWeb Mobile Publishing Platform.

Download the app now for free in the App Store!

The popular magazine comes to the Apple tablet with a distinct features set, containing three sections:

–          Media Screen, covering the best of HUMO

–          Social TV, your social TV companion

–          Magazine, your HUMO on iPad

After opening the app, you will land on the Media Screen containing the best of Humo’s website articles, with a focus on the TV content. All articles are brought together under topics such as TVreviews, Actua and Video. When tapping on one of them, a flipreader opens which makes it very easy to consume. Moreover, every article can be shared via facebook, twitter or email; recommended articles appear on the right side of the screen. Humo fans will also enjoy the typical content Humo stands for such as ‘Uitlaat’ and ‘Cartoons’.

In the brand new Social TV Guide, HUMO reinvents itself on the iPad. With the Humo app at your fingertips you can discuss, comment and criticize with other peers who are watching the same programs. Also let your twitter and Facebook followers know what you are watching so that they can join you. Very original is the frameset that has been developed to browse through TV programs. Next to the TV guide you will find ‘now on TV’, ‘Popular programs’ and ‘Humo’s selection’ which enables you to discover new interesting programs.

Finally, a Humo app wouldn’t be a Humo app without the Magazine. The app offers the complete magazine in a smooth high quality pdf . Subscribers of the paper magazine can download the iPad version for free, non-subscribers can buy the digital magazine for 2,39€.

After launching De Standaard and NRC Handelsblad, another publisher benefits from MobileWeb’s Publishing Platform to get their content on the tablet. If you wish to receive more information about the MobileWeb Publishing Platform and services, please send a mail to contact@mobileweb.be.

The Humo app available for free in the App Store as from today. Download it now!

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MobileWeb launches De Standaard on Android

After the ‘Komen Eten’ app we are launching a second app this week: De Standaard on Android. In 2009, De Standaard was the first Flemish newspaper with an iPhone app. One year later, they were also the first with an iPad app. Both apps developed by MobileWeb counted for 23.000 paid downloads. The Android version is based on the iPhone app and adapts itself to the many different Android mobile phones and tablets.

The app is available for 3,99€. In this package, five newspapers are included for free. Next to the newspaper content, the online news is just a few clicks away. These articles can be shared easily via Twitter, Facebook or mail.

Also subscriptions are integrated: 15€ for a month and 159€ for a full year. Single copy sales are not possible yet due to limitations in the Android Market.

Related to this launch Samsung offers a special promotion. If you have a Samsung phone or tablet you can download the app for free in the Samsung store from march 11th until april 11th.

Click here to download from the Android Market.

MobileWeb launches iPad app ‘Second Screen – Come Dine With Me’ (Tweede Scherm – Komen Eten) for SBS Belgium.

MobileWeb is proud to announce the launch of the iPad app of Tweede Scherm – Komen Eten (‘Come Dine With Me’ international TV format).

The Second Screen social TV iPad app offers viewers an interactive experience while watching television. First, it gives the viewer additional background information, such as pictures, bios, related articles. Secondly, they can participate to the show: they can rate other candidates with regards to food and atmosphere. Finally and one of the key elements of this innovative iPad app is the interactivity component: viewers are able to comment and chat with each other on what they see, feel and hear. At the same time the Twitter and Facebook conversations are integrated as well. ‘Komen Eten’ is the first format on ‘Tweede Scherm’, other formats and platforms will follow.

 

This ‘social TV’ application is the first in its kind in Belgium, if not in Europe. Last year ABC was one of the first TV broadcasters who started experimenting with second screen applications. Also other American programs and TV stations followed. However, in Europe the trend hasn’t broke through (yet), although experts expect the next few months to be the turning point for Social TV. David Rowan, the Editor of Wired magazine has named Social TV at number three of six in his peek into 2011 and what tech trends to expect to get traction. TV is inherently social – and Social Media is a conduit. Put them together in a workable, ergonomic way and the convergence will have impact.

 

This innovative application has been developed in a couple of weeks time. The development cycle has been short as the application was developed on the MobileWeb Mobile Publishing platform. This platform offers media companies and publishers a fast track to get their content on a variety of mobile devices (smartphones and tablets). If you wish to receive more information about our Mobile Publishing Platform and services, please send a mail to contact@mobileweb.be.

MobileWeb develops an iPhone/Android application for StuBru

Studio Brussel (StuBru) launches today his new mobile application developed by MobileWeb.

You can find more information on the website of stubru

The iPhone application is already in the App Store. You can find the Android application later today in the Android Market.

iPad app “Het Nieuws” (VTM) now available in AppStore

The iPad application “Het Nieuws” from VTM is now available in the AppStore. The application has been developed together with MobileWeb.
The application offers a very convenient way to view the most recent news video clips. News items are posted throughout the day, so people do not have to wait anylonger to the 19h or 13h program times to see their favorite news channel.
The application uses the most advanced HTML5 technologies, one of the first of this kind in Belgium.

Picture quality strongly improved in iStandaard iPad application

At the launch of the iStandaard app we received a lot of comments that the pictures in the newspaper were poor low quality.
That’s right. Tonight we have improved the graphic quality of the pictures in the newspaper. The result is amazing. Check it out!

De Standaard iPad app, developed by MobileWeb, now in AppStore

The new iPad app of De Standaard is now available in the iTunes AppStore. With this new version De Standaard has taken an important next step into the e-reader and digital newspaper market, by combining its attractive content with its digital subscription system. The design and development of the app was done by MobileWeb (www.mobileweb.be).

What’s New In Version 2.0

  • The application is a Universal App, with functionality both for iPhone and iPad
  • You can download the entire “De Standaard” newspaper and all of its supplements (free for subscribers, only €0.79 during weekdays or €1.59 during the weekend through an in-app purchase).
  • On a daily best the best newspictures in your personal EyeWitness report (only on iPad)
  • Offline reading of your newspaper
  • Saving your favorite articles
  • Enhanced speed in downloading the latest news

Some screenshots to illustrate the new features:

You can download this version here.

SMS action for Haiti generates 426.672 Euro

In January 2010, MobileWeb and the three mobile operators KPN Group Belgium/BASE, Mobistar and Proximus organised the action SMS 4666 to raise money for the victims of the earthquake in Haiti.  People were offered the possibility to send a SMS message to contribute 1 Euro to the participating humanitarian organisations.   In a period of 1 month, a total of 426.672 euro was raised.

On Thursday April 15th, this amount was donated entirely to the participating organisations:  HAITI LAVI 12-12,  the Belgian Red Cross (Rode Kruis / Croix Rouge) and Doctors Without Frontiers (Artsen zonder Grenzen / Médecins Sans Frontières).

Radio 1212,  the joint initiative of the Flemish radio stations Joe FM, MNM, Q Music, Radio 2 and Studio Brussel has given an important stimulation to the action, generating more than 235.000 SMS messages in only 1 day.

Mobile Web more popular than newspaper or magazine reading in Europe

A recent study by the European Interactive Advertising Association (EIAA) has found that browsing the mobile web is more popular than reading newspapers or magazines.

The study found that on average 71 million Europeans use the internet on their mobile each week – for an average time of almost one hour every day.

EIAA’s Mediascope Europe study across 15 European markets highlights how consumers are extending the ways in which they enjoy and engage with the internet and its growing influence on everyday lives.

The findings indicate a growing public awareness of the mobile internet – there are now more people who are aware that they can use the Internet on their mobile device than not (48% vs 47%).

71 million Europeans browse the mobile Internet in a typical week, and the time spent browsing is almost an hour per day – an average of 6.4 hours per week browsing. This compares with an average of just 4.8 hours reading a newspaper or 4.1 hours reading magazines.

books-vs-mobile-chart.gif

This increase is largely being driven by the younger generations with 24% of 16-24 year olds and 21% of 25-34 year olds already using the mobile Internet and spending on average 7.2 and 6.6 hours respectively each week.

And the time spent is not the same across all countries, with Poland leading the way with an average of over 10 hours spent on mobile internet per week.

books-vs-mobile-ctry.gif

The EIAA study also included some interesting information about what activities are popular on mobile phones:

  • almost half (48%) of Europeans use their internet enabled phones for more than voice conversation
  • 16% state they communicate using social media via their mobile
  • 16% also using mobile instant messenger

Alison Fennah, Executive Director of the EIAA said: “Better devices and connectivity as well as enhanced consumer motivation all started coming together in 2009 to improve and extend the overall online experience. As a result, the internet is now being consumed across PC, laptop, mobile and gaming devices, providing 24-7 access to digital information and entertainment. This presents a compelling case for brands to explore and incorporate a growing number of complementary interactive platforms into the marketing mix.

“Indeed, new age patterns of media consumption indicate that marketers should be looking to develop multi-platform strategies that reach and connect with consumers more effectively and increase ROI. This is opposed to making media decisions based on an ‘either or’ basis if they want to reach all demographics.”

To read the full Press Release please click HERE.

Source: MobiAdNews

Radio.be Android application

Today MobileWeb.be released his first Android application Radio.be

You have access to the best radio stations from Belgium and this on your Android device! You can browse and listen to (currently) 82 radio stations, including: Q-music, MNM, Studio Brussel, TopRadio, NRJ, Fun Radio, BelRTL, Radio Contact, Nostalgie, VivaCite, Pure FM, …

For more information check radio.be and you will see a lot of information and a list of features!